Warren Kennaugh

Author & People Geek

Born with a curious mind for how things work has been in hindsight; a blessing.

As there is only so many mischievous experiments one can undertake (plus the need to be credentialed for a career) mechanical engineering emerged as an exciting adventure to embark on. While breaking things and the understanding of structure and form was fascinating, the mystery of human behaviour became an undeniable obsession.

The winding journey of understanding human motivation in action has led to careers in sales, people centric innovation projects and leadership with major financial institutions, before emerging into the field of behavioural science.

During the past twenty-five years as a behavioural strategist, I have been fortunate to work with many hundreds of highly successful executives in major blue-chip organisations (who taught many wise lessons) and in more recent times, supporting elite professional athletes as they chase history making performances in professional golf, world rugby, international cricket, and Olympic glory.

Spurred on by clients who were looking to develop closer personal relationships, it became obvious to explore why we attract love into our lives, what that love is here to teach us and how we can easily get it all wrong.

The Critter Code has been a 10+ year journey of looking through the lens of “the discovery of who we are can be made easier, by fully understanding what we love and attract into our lives”.

I owe much to a challenging high school teacher, a niggling thought “that there has to be more” and the unwavering support of my family who permit me the freedom to explore my own path and most recently, the great work of Critter Code co-founder, Karen McCreadie.